iTAB, the global leader in medal personalization, is thrilled to announce a new partnership with Challenge Family, the global triathlon series known for its unforgettable long and middle-distance events. This collaboration will allow Challenge Family athletes to commemorate their race-day triumphs with a customized iTAB, engraved with their name, splits and finish time.
For more than 20 years, Challenge Family has delivered world-class triathlon events across more than 30 spectacular destinations worldwide. From first-time competitors to seasoned professionals, Challenge Family races provide a unique and memorable experience, emphasizing the spirit of endurance sports. With a focus on excellence and personalization, the partnership with iTAB will give athletes a meaningful way to mark their achievements long after they cross the finish line.
“Providing our athletes with personalised medals is the final finishing touch to their Athlete’s Journey, providing them with a lasting memento of their finish line achievements,” said Challenge Family CEO, Jort Vlam. “We’re looking forward to rolling this out to all our races, in partnership with iTAB, further adding to our commitment to ‘All About The Athlete.’”
iTAB has a proud history of working with 600+ mass participation events globally including prestigious partners such as the Abbott World Marathon Majors, Spartan Race, Tough Mudder, runDisney, and some of the world’s largest marathons and half marathons. With each partnership, iTAB helps athletes cherish their accomplishments long after race day.
This latest collaboration with Challenge Family further cements iTAB’s mission to help athletes celebrate their sporting milestones in a personal and memorable way.
“We are excited to partner with Challenge Family, an organization that shares our passion for endurance sports and delivering unforgettable experiences, Athletes train for months to achieve their goals, and we’re honoured to help them commemorate those efforts with a personalized iTAB,” said Gary Cove, iTAB Managing Director.
The new iTAB offering will be available to Challenge Family participants worldwide, ensuring that every athlete can turn their race-day accomplishment into a cherished keepsake.
